QUAD/GRAPHICS Data Nirvana Article Infographic _ with QuadCreative
For several issues, Quad/Graphic's publication, Views, printed articles on the value of good
data for direct marketing. To bring absolute
clarity to such an abstract concept, a
diagram-only article was created. For the
first time in the 20 year history of Views,
customers not only gave their compliments
but requested additional copies to present
to their clients.